Bank launches e-book to improve financial literacy of Filipinos

MANILA – Metropolitan Bank & Trust Co. (Metrobank) is supporting the financial literacy program of the government using technology by introducing a financial education electronic book (e-book) and platform intended to boost the financial resiliency and literacy of the people.

According to Metrobank chief marketing officer Digs Dimagiba, the e-book Moneybility is a compilation of money management topics that will be updated “as market conditions change.”

He stated that the e-book, which is currently available for sign-ups at moneybility.metrobank.com.ph, includes a multimedia and interactive function, as well as facilities that provide quizzes, a money tracker, and a calculator to help users better comprehend the topics.

Dimagiba said the bank continues to “strive to go beyond just providing the usual banking services and aim to be the credible and reliable partner of our customers for expert financial advice.”

“With education as our driving force, we hope to fulfill their needs while at the same time empower them to sustain a financially resilient way of living,” he added.

Financial literacy, according to Dimagiba, has become a hot topic in social media, with many people discussing issues targeted to inform the public. 

Once financial literacy content is fragmented over various websites, he said, it will be difficult to convey this topic to people.

“We want to make sure that people are getting the right facts and the right advice and guidance,” Dimagiba said with the e-book.

“This advocacy of propelling financial literacy among Filipinos wherever they may be in their financial journey is consistent with our promise of keeping people in ‘good hands.’ Equipped with our decades-worth of experience and wisdom on banking and finance, Metrobank hopes to be the go-to-source of financial knowledge through our slate of learning tools and initiatives, starting with our flagship financial education tool, Moneybility,” he added. 

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